Ghost London Discount Code July 2025

There was a time - not so long ago - when shopping for a wedding-appropriate dress involved fluorescent lighting, the anticipation of static cling, and something called a "cropped bolero." Fortunately, online shopping now offers a quieter, silkier alternative: Ghost, the London-based label that’s managed to make satin feel everyday and dressing up feel like less of a performance. But now that up to 50% has been lopped off selected styles during their latest sale, it’s a good time to ask - does a discounted Ghost dress still live up to the mythology?

A Brand in Love with Its Own Fabric

Ghost has carved out a niche in the British fashion landscape for pieces that drape rather than shout. Slip dresses, shirt dresses, midi dresses - they’re all cut to flatter with minimal effort and maximum fluidity. That last bit is literal. Many of Ghost’s dresses are made from their signature garment-dyed satin, a fabric so soft it borders on apologetic. You won’t find bold logos or overt trend-chasing here. There are no seasonally inappropriate sequins. No puffed sleeves you’ll regret by next quarter. Just classic silhouettes that work well with a heel or sensible flat, depending on how ambitious your morning was.

There is also the minor matter of price. At full whack, pieces like the popular Francis Belted Tea Dress (£149) can feel like optimistic investments - especially for something that might spend most of its life in wardrobe exile between formal-ish events. But with the current sale, select items hover closer to the £65–£90 range, which is less of a stretch for dresses that won’t make you immediately mutter, "What was I thinking?"

Editors Like It. Should You?

The press quotes plastered across Ghost’s site are enthusiastic enough to suggest either real admiration or a very good PR team. "Ghost knows all about luxurious satin pieces," says one. "Is there anything more elegant?" asks another, presumably rhetorically. It's a solid endorsement, though if you’ve ever tripped over a maxi hem in the loo of a wedding venue, you’ll know that elegance is relative.

To their credit, Ghost dresses photograph well. And they pack even better - with minimal creasing, which is helpful if your social calendar looks like a train timetable. In truth, they’re not reinventing the wheel. But if you’ve grown uneasy about the fast fashion misadventures of your twenties, and now lean in the direction of quiet, competent fabric, Ghost is a safe bet.

The Numbers Bit

During their sale, Ghost is offering up to 50% off selected lines - with sizes ranging from UK 8 to 16 (although stock moves fast; scarcity is its own marketing tool). Popular pieces like the Clarissa Floral Midi Dress (£89 pre-discount) or Blaire Crepe Shirt Dress (£129) can often be found at a more palatable price, especially following the subscriber newsletter code (15% off your first purchase, in true direct-to-consumer ritual).

UK customers benefit from free standard delivery (3–5 working days via Royal Mail) and free returns, which takes some of the risk out of ordering satin online. If patience isn’t your strong suit, Royal Mail Express clocks in at £6 for 1–2 working days - though not during sales, when logistical reality overrules speed. DPD next-day delivery is also available for £8 if you order by noon, again with the caveat that it's switched off during peak periods. Overseas buyers face more variable costs - Europe starts around £9.95, with fees scaling depending on location and order size.

Final Clarity

If you’ve been circling the Ghost aesthetic from a safe distance - tempted by the look, unsure about the price - this sale is a decent opportunity. Do remember: not every drapey silhouette is made for every person, and some dresses look better moving through space than standing in front of a mirror under bad lighting. Returns are free, but dignity sometimes isn't.

Still, there’s something reassuring about a brand that doesn’t beg for your attention or cover yourself in slogans. Ghost’s sale might not electrify your inbox, but it will silently expand your wardrobe’s grown-up credentials - and occasionally, that’s all anyone needs.

What you need to know