Get 20% off Lentiamo Glasses
Ends: 1+ month
Terms & conditions, exclusions may apply.
Buying glasses online used to feel like a gamble, the optometric equivalent of ordering shoes without trying them on or handing your prescription to a chatbot and hoping for the best. That’s changed - slowly, incrementally, and somewhat despite the general trend of tech promising faster-than-reality solutions. Now, sites like…Buying glasses online used to feel like a gamble, the optometric equivalent of ordering shoes without trying them on or…
Ends: 1+ month
Terms & conditions, exclusions may apply.
Ends: 1+ month
Terms & conditions, exclusions may apply.
Ends: 1+ month
Terms & conditions, exclusions may apply.
Ends: 1+ month
Terms & conditions, exclusions may apply.
Ends: 1+ month
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Terms & conditions, exclusions may apply.
Buying glasses online used to feel like a gamble, the optometric equivalent of ordering shoes without trying them on or handing your prescription to a chatbot and hoping for the best. That’s changed - slowly, incrementally, and somewhat despite the general trend of tech promising faster-than-reality solutions. Now, sites like Lentiamo have found their footing in the middle ground between online retail convenience and something resembling care for your ocular health, at least to the extent it can be delivered in a cardboard sleeve with next-day shipping.
Lentiamo isn’t new to the game. Since its early days as a specialist purveyor of contact lenses, it has broadened its offer considerably. Now, alongside monthly lenses and saline solution, you’ll find a neat collection of sunglasses, optical frames, blue light glasses and other optical accessories. The site is clean and reasonably navigable. It is mercifully light on auto-playing videos and overloaded homepage animations - a web design hallmark that someone finally euthanised.
The stock selection ticks the usual boxes: big-brand offerings from Ray-Ban, Prada, Saint Laurent, and Gucci (names you know, prices you may squint at), plus Lentiamo’s own house-brand range, which is where the more palatable value sits. A Lentiamo frame like the ‘Tomas Deep Black’ currently retails at a discounted £35.10 - a sane number that includes anti-reflective lenses. Shipping is free over £59, and there’s a 30-day money-back guarantee, which is about as reassuring as these things get. They even have a ‘virtual mirror’ tool, if you’re prepared to trust augmented reality with facial geometry.
The Lentiamo Collection itself plays things tastefully down the middle. Frame names - Tomas, Jakub, Georgios, Anna - read like characters in a central European short story, and frame colours stay mostly within a safe, muted palette: Deep Black, Havana Brown, Transparent. Build quality isn't jaw-dropping, but for under £40, you’re not getting titanium temples or intricate hinge mechanics. You are getting well-made acetate plastic and a sense that no one at HQ is trying to reinvent the wheel - just round it slightly better.
At the designer end, Lentiamo carries the overstated price tags you expect, softened occasionally by sale discounts that drift towards the plausible. A pair of Saint Laurent SL 507s go from £326.90 to £196.14 - still a spend, but a more negotiable one. There are sales like these across the site, not in frenzied neon but quietly sitting under the "Now on sale" tab like a polite whisper: you could pay less, you know.
Lentiamo also continues to court its roots: contact lens sales are still front and centre. You’ll find bulk buys of DAILIES AquaComfort Plus (180-pack at £89.99) and Biotrue ONEdays (180-pack at £102.90) with free delivery. Own-brand options push prices even lower - a notable example being the Lenjoy 1 Day Comfort pack of 90 lenses at £37.69, which is close to what a few cups of branded coffee might run you over three weeks. And unlike the coffee, these won’t stain your enamel.
Reordering is frictionless, if a little eerie - something about being able to repeat your last lens order with two clicks feels a few steps from a retinal Amazon Dash button. But functionally, it works. The site’s interface is quick, and delivery times hover close to the ‘next-day’ category for in-stock items. Refunds? You have 30 days, no dramas (if the glasses are unused, of course). Returns are free in many regions, but it's worth checking the fine print if you're abroad or returning higher-end frames.
Then there’s the Loyalty Programme - essentially points accumulation for continuous shoppers. Not new, not particularly generous, but not pointless either (pun unintentional, but accepted). If you’re regularly buying lenses or replacing toddler-abused frames, a few extra pounds off over time is better than none. Just don’t expect tiered malls of platinum perks or curated concierge services. If that’s what you want, pop into Bond Street and be offered coffee by someone in a waistcoat.
There are flashier sites. There are cheaper bulk sellers. But Lentiamo balances both with just enough care and capability to make repeat purchases a non-anxious affair. The eyewear isn’t revolutionary - nor is it trying to be - but it fills the functional, stylish-enough sweet spot. The deals are real, not inflated ghosts of imaginary RRPs, and the site delivers the kind of calm competence you don’t usually associate with discount codes and checkout carts.
In short, Lentiamo is probably not going to change your life. But it might make replacing your scratched lenses or tired shades a little faster, a little cheaper, and a little less annoying. Given the state of most online retail, that’s already a small victory.
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⭐ Rating: 4.3 / 5 (18 votes)