Original Penguin Discount Codes July 2025

Clothing is rarely just about weather protection or modesty anymore. These days it’s branding, nostalgia, and some well-placed embroidery. Original Penguin, the mid-century Americana label turned golf-and-tennis-adjacent lifestyle brand, seems to know this. The brand has been quietly chugging along in the UK, offering menswear that walks a line between retro prep and modern casual. It’s also now offering 20% off your first order, which, while not life-changing, is at least enough to knock a polo shirt down to something slightly more palatable than £60.

Original Penguin: A Brand With a Slightly Tipsy Mascot

Original Penguin is probably best known for its logo - Pete the Penguin, who looks like he’s just come from a midweek martini lunch. The brand’s current lineup leans into that slightly off-kilter charm: tipped polo shirts, pastel chinos, and graphic tees with names like "Cocktail Pete." There’s a distinct whiff of country club, but not the kind where anyone is actually playing tennis well.

The range isn’t vast, but what’s there is consistent. Polos like the Earl Pique (£55) and Daddy Pique (£50) are safe bets - neither revolutionary nor regrettable. The colours skew wearable, if a little heavy on the "Dark Sapphire" (a.k.a. navy) and "Blue Wing Teal" (a.k.a. slightly different navy). If you’ve ever thought, "I’d like to look like I could play golf, without actually playing golf," this collection has you covered.

Discounts: Mild But Welcome

The current offer - 20% off your first order when you sign up for marketing emails - isn’t going to upend your wardrobe budget. But it’s useful if you’re eyeing one of the pricier pieces, like the Vertical Stripe Sweater Polo (£80), which walks a fine line between stylish and "Are you in a band?" Sale items are also floating around, with some tees down to £30 and the occasional shirt dipping under £50. Not exactly fast fashion pricing, but at least you’re not paying £70 for the privilege of short sleeves and a dobby weave without a discount.

Should You Bite?

Original Penguin isn’t trying to reinvent menswear, which is probably for the best. The clothes are well-made enough, the fits are contemporary without being aggressively slim, and the branding is confident without being shouty. It’s the kind of label you stumble into when you’re tired of logos the size of dinner plates and still want to look like you’ve made some effort. Just don’t expect miracles. A polo is still a polo. Even if it’s called the "Daddy."

And yes, they do free UK delivery over £35 and free returns, which is helpful if you’re unsure whether "Ibiza Blue" is wearable or just wishful thinking. Overall, it’s a brand that seems comfortable in its own skin - a bit like Pete himself, cocktail in flipper, peering out from your chest pocket like he’s seen things. Probably has.

What you need to know